Matching Pairs Marketing termsOnline version Match the marketing terms with their meaning. by Rosa Roche 1 The person who buys and uses a product or service 2 Small piece of paper, cloth etc on a product giving information about it 3 To introduce a new product, with publicity etc 4 The process of interacting with potential and existing customers through various digital channels to build your relationship with them. 5 When someone searches for your business online, which website pages come up? 6 The way you differentiate yourself from your competitors 7 This is what you are trying to accomplish with your campaign. Consumer Marketing objective Brand identity Label Engagement Launch Online presence
