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Unique Selling Point

Diversification

Abbreviation for: Strengs Weaknesses, Opportunities, and Threats

It shows how a product is different from, and better than the othes in the market

Setting the price based on the costumer's perception of value

Is the system of prices that is set to products and services

Policy of setting low price in goods or services in order to encourage sales

Setting the price of goods/services in order of how much it costs to produce

Cost-based pricing

SWOT

Pricing strategy

Penetrarion Pricing

Setting the price of the goods or services based on the price charged by other companies which sell same stuff

Value-based pricing

Competition-based Pricing

When a company starts to produce new and different goods or services

USP

System that companies use to examine how well they are working