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¿Qué es el marketing?
Video Quiz
Conferencia brindada por Philip Kotler acerca del significado del marketing. Este video es utilizado como material de consulta en la materia Introducción al marketing.
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Antes de comenzar con el estudio de los contenidos, te animo a realizar la prueba inicial de conocimientos previos. Esta prueba tiene como finalidad conocer tus conocimientos previos y no computa para...