PERCEPTION
MARKETING
PROMOTION
BRAND
PRICE
G
V
S
E
H
V
E
J
I
A
B
E
S
O
Q
O
K
U
I
P
Z
E
R
D
P
I
W
J
U
I
J
E
S
G
A
S
Y
V
E
U
O
R
I
R
D
N
N
R
A
Y
H
U
G
N
U
C
E
I
D
H
U
A
U
N
E
S
V
E
I
T
V
P
N
C
B
E
P
Q
I
P
R
E
Z
O
E
E
Y
K
U
E
A
T
M
K
X
A
C
H
U
R
A
X
F
I
H
R
R
T
I
A
G
P
W
E
R
O
K
A
Z
U
R
R
D
M
Y
I
G
N
A
M
T
J
P
U
E
P
R
O
M
O
T
I
O
N
