Sales strategies
Involves sales promotional arrangements between one or more retailers or manufacturers
Encourages costumers to buy products or services
Cross-promotions
Entitles customers to cash discount or for free
Discounts or for free
Sales promotions activities
Designed to gain support for a product from manufacturers, wholesalers, and retailers
Cross-selling campaigns
Encourage customers and prospects to buy a product or service
Incentives
Low-cost items given to consumers
creates customer excitement and increase sales
Promote many products
Certificates
