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1. 
Why do businesses use sales promotions?
A.
Bigger sale to the customer.
B.
Trade is to help companies differentiate a product.
C.
Get your name into the market.
D.
Cross-promotion and cross-selling campaigns.
2. 
What is sales promotion?
A.
Incentives.
B.
Encourage customers to buy products or services.
C.
Sales promotions activities
D.
Sales strategies that encourage customers and prospects to buy
3. 
Explain the difference between trade and consumer promotions.
4. 
What is trade promotions?
A.
Incentives that encourage customers to buy products and services
B.
Sales promotions activities designed to get support for a product from manufacturers
C.
Sales strategies that encourage customers and prospects to buy
D.
Certificates that entitle customers to cash discounts.
5. 
What is the purpose of promotional tie-ins?
A.
To get your name into an untapped market, and you help real estate agents help their customers.
B.
Bigger sale to a customer.
C.
To promote many products.
D.
Cross-promotion and cross-selling campaigns.
6. 
What on earth are coupons?!?!?!?!?!?!
A.
Sales strategies that encourage customers and prospects.
B.
low-cost items given to a consumers at a discount.
C.
Certificates that entitle customers to cash discounts.
D.
Get your name into an untapped market.
7. 
What are low-cost items given to consumers at a discount or for free?
A.
Incentives
B.
Promotional tie-ins
C.
Coupons
D.
Premiums.
8. 
Promotes products because they create customer excitements and increases sales?
A.
Incentives
B.
Premiums
C.
Coupons
D.
Sales promotion
9. 
What is premiums?
A.
Low-cost items given to customers
B.
Trade promotions
C.
Sales promotions
D.
Promotional-tie ins.
10. 
What are these incentives I've been hearing so much about?
A.
Sales strategies
B.
Promoting products to create excitement.
C.
Cross-selling.
D.
Certificates.