gender-neutral and inclusive
good use of paraverbal language
understanding of symbolic communication
readable and accessible by the intended audience
well-focused relative to the purpose of the communication
accurate and detailed
uses symbols to convey a message
precise and to the point
can be negative, like racist mascots
attentive listening
ability to write professionally
ability to speak well
worded in the active voice
expressed in complete thoughts
understanding that a male outline is the men's bathroom