1
very well designed and very advanced
2
when a well-known person says in an advertisement how good they think a product is
3
Using an established name on another sort of product is called 'brand ...'
4
to become stronger or make something stronger
5
The knowledge people have of a particular brand is called 'brand ...'
6
small things that you wear for decoration, such as rings or necklaces
7
attractive or interesting
8
when a subject or event is reported on television or radio, or in newspapers
9
the attention that someone or something gets from newspapers, television etc
10
designed for or used by people who have a lot of money
11
something that makes it difficult to achieve something
12
staying in good condition for a long time, even if used a lot
13
a set of products of a particular type