Considering
how
____________________
conversations
we
have
with
customers
,
____________________
is
amazing
how
____________________
we
think
____________________
the
words
____________________
we
use
.
Sure
,
we
have
the
quality
scoring
sessions
to
ensure
that
we
used
the
customer's
name
,
____________________
that
we
have
used
the
compliance
statements
.
But
how
____________________
effort
have
we
put
into
considering
the
power
____________________
the
words
that
we
use
?
In
letter
or
email
writing
it
is
all
about
using
simple
and
clear
language
.
On
the
telephone
it
is
all
about
the
tone
of
voice
that
is
used
____________________
the
conversation
.
Cutting
across
it
____________________
is
the
power
of
words
?
words
that
have
an
emotional
connection
.
