Matching Pairs 10 Career PathsOnline version Relate the career fields with the definition by Sebastián Reyes Prado 1 Politics 2 Media 3 Fundraising 4 Meeting and Event Planning 5 Social and Digital Media 6 Public Relations 7 Human Resources 8 Sales 9 Writing and publishing 10 Marketing and Advertising The focus of the sector is to communicate, whether for educational or entertainment purposes. Includes jobs in television, radio and films, This skill can open up opportunities for jobs in journalism, book authoring and publishing You can work for hotels, convention centers or for particular organizations Support employees and mantain company morale Leverage written and verbal communication skills to sell products and win repeat costumers Help build brand identity, develop a costumer base and increase profits Help raise money and other donations for nonprofit organizations You need the ability to craft and deliver a persuasive message to success Leveraging social networks, online platforms and other digital technologies to disseminate a company´s message Managing the spread of information and messages between of individuals, organizations and the general public, This is often done to create a more favorable public image.