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Crossword Puzzle
Crossword Puzzle

Mercadotecnia

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Mercadotecnia

Crossword Puzzle

Conceptos básicos de Mercadotecnia

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About Crossword Puzzle
formación de personal
mercadotecnia
segmentación
 Recommended age: 16 years old
3 times made

Created by

Ivette Yazmín Dovalina Montenegro
Ivette Yazmín Dovalina Montenegro
Mexico

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    Ivette Yazmín Dovalina Montenegro
    Ivette Yazmín Dovalina Montenegro
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Crossword Puzzle

MercadotecniaOnline version

Conceptos básicos de Mercadotecnia

by Ivette Yazmín Dovalina Montenegro
1

Proceso mediante el cual las compañías crean valor para los clientes y establecen relaciones sólidas paraobtener a cambio valor de ellos.

2

Factores que rodean a la organización influyendo en el comportamiento de los consumidores y en las decisiones de mercadotecnia.

3

División del mercado en grupos individuales con necesidades, características y comportamientos comunes que podrán requerir productos o combinaciones de marketing específicas

4

Disposiciones necesarias para que un producto ocupe un lugar claro respecto de los productos competidores en la mente de los consumidores objetivo

5

Estrategia de Mercadotecnia que consiste en ofrecer a la totalidad del mercado una solo oferta.

6

En este tipo de Marketing consiste en elaborar ofertas para cada uno de los segmentos

7

En esta estrategia de Marketing se persigue una cuota en uno o varios segmentos

8

Esta estrategia de Marketing busca la personalización de productos

9

Esta variable de segmentación incluye características como la edad, CVF, nivel de instrucción entre otros.

10

El estilo de vida, la personalidad son elementos de esta variable de segmentación.

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