Memory Game Behaviorist MatchOnline version A memory cards game to match behaviorist concepts and definitions. by Scott McGuinness Cats in puzzle boxes Increasing the frequency of a behavior by introducing a rewarding stimulus after the behavior occurs. Ivan Pavlov Skinner Box Process of learning new behaviors by observing those of models John B. Watson Negative Reinforcement When the desired behavior happens, the elimination of an unpleasant outcome takes place. Little Albert Experiment Edward Thorndike Shaping Observational Learning Reinforcement of successive approximations of the desired behavior. Classical Conditioning Positive Reinforcement B.F. Skinner