Fill in the Blanks TYPES OF ADVERTISEMENTSOnline version Complete the activity with the missing words. by Liseth Villalobos 1 Informational service reminder pioneering product advertisement Focused on selling a or , product advertisements take three forms : ( 1 ) pioneering or informational , ( 2 ) competitive or persuasive , and ( 3 ) . Used in the introductory stage of the product life cycle , advertisements tell people what a product is , what it can do , and where it can be found . The key objective of a pioneering is to inform the target market . ads , particularly those with specific message content , have been found to be interesting , convincing , and effective . 2 target promotes comparative competitive competitors Advertising that a specific brand ? s features and benefits is competitive . The objective of these messages is to persuade the market to select the firm ? s brand rather than that of a competitor . An increasingly common form of advertising is advertising , which shows one brand ? s strengths relative to those of . 3 products advertising Another reinforcement right reinforce knowledge assure Reminder is used to previous of a product . It is good for that have achieved a well - recognized position and are in the mature phase of their product life cycle . type of reminder ad , , is used to current users they made the choice .
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