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Map Quiz
Map Quiz

"El Viaje del Cliente: ¿Qué es el Customer Experience?"

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"El Viaje del Cliente: ¿Qué es el Customer Experience?"

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About this activity

En este juego interactivo recorrerás las distintas etapas del viaje del cliente para comprender qué es el Customer Experience (CX).

A través de preguntas y pistas, descubrirás cómo cada punto de contacto influye en la percepción que el cliente tiene de una marca.

Tu reto será identificar buenas prácticas y errores comunes en cada etapa para brindar una experiencia positiva.

¡Haz clic en cada punto y pon a prueba tus conocimientos sobre la experiencia del cliente!

Created by

BRENDA JOHANNA PALOMINO ROMERO
BRENDA JOHANNA PALOMINO ROMERO
Colombia

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"El Viaje del Cliente: ¿Qué es el Customer Experience?"
 

"El Viaje del Cliente: ¿Qué es el Customer Experience?"Online version

En este juego interactivo recorrerás las distintas etapas del viaje del cliente para comprender qué es el Customer Experience (CX). A través de preguntas y pistas, descubrirás cómo cada punto de contacto influye en la percepción que el cliente tiene de una marca. Tu reto será identificar buenas prácticas y errores comunes en cada etapa para brindar una experiencia positiva. ¡Haz clic en cada punto y pon a prueba tus conocimientos sobre la experiencia del cliente!

by BRENDA JOHANNA PALOMINO ROMERO
1 Descubrimiento (Awareness) 2 Consideración 3 Compra 4 Postventa 5 Fidelización

Explicación

Confianza, interés.

Contenido claro, atención oportuna, personalización.

Procesos lentos, desinformación, precios poco claros.

Seguimiento, soporte, agradecimiento.

Encuestas NPS, recompensas, comunidad.

 
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