Matching Pairs Broadcast Programming TermsOnline version Match the term to its definition! You have 2 minutes! Have fun! :) by LK Ang 1 A broadcast commercial aired between two programmes instead of in the middle of one programme. 2 Unlimited rights to plays of all music in a company’s catalogue by contract. 3 Using content originally produced for one medium in another medium. 4 Checking out many TV channels by using a remote control. 5 Defining a network identity so that it becomes widely recognised as synonymous with a product or service. 6 Purchasing and storing programmes primarily to keep them from competitors. 7 Additional TV or radio spot provided to an advertiser at no charge to raise the overall audience delivery of the schedule. 8 Late-night time period in which children are not likely to form a large part of the viewing audience. Bonus Spot Blanket licences Warehousing Branding Break Position Repurposing Grazing Safe harbour