Matching Pairs Broadcast Programming TermsOnline version Match the term to its definition! You have 2 minutes! Have fun! :) by LK Ang 1 Using content originally produced for one medium in another medium. 2 Defining a network identity so that it becomes widely recognised as synonymous with a product or service. 3 A broadcast commercial aired between two programmes instead of in the middle of one programme. 4 Purchasing and storing programmes primarily to keep them from competitors. 5 Checking out many TV channels by using a remote control. 6 Unlimited rights to plays of all music in a company’s catalogue by contract. 7 Late-night time period in which children are not likely to form a large part of the viewing audience. 8 Additional TV or radio spot provided to an advertiser at no charge to raise the overall audience delivery of the schedule. Repurposing Break Position Warehousing Safe harbour Branding Bonus Spot Blanket licences Grazing