Matching Pairs Year 10 Persuasive TechniquesOnline version Match the persuasive technique to the intended effect on the audience. by Miss McAuley-Hines 1 Appeal to tradition and custom 2 Appeal to self-interest 3 Satire 4 Sensationalism 5 Juxtaposition 6 Appeal to family values 7 Attack/Ridicule 8 Appeal to a sense of justice 9 Irony 10 Appeal to being modern and up-to-date Positions an audience to feel that if a person is flawed, their ideas must be too. May make the audience feel that their ideas are also wrong by association. Audience may worry that they are being left behind in relation to ideas or trends if they do not conform to an idea. Highlights for the audience a discrepancy between how something appears and reality. Highlights to the audience a clear distinction between two contrasting ideas. Makes the reader feel as though their happiness, safety, needs are more important than another cause. Makes the reader believe that something is more important, urgent or dramatic than it actually is through the use of fear or excitement. Evokes an emotional response, usually outrage to the idea that there is a lack of fairness in a situation. Makes a point in a humorous way. Often serves to mock or question a person, idea or action. Makes the audience want to protect or maintain particular ideas or practices based on a history, religion, culture, etc. Often uses fear or guilt in relation to children and families. Children are seen as vulnerable and deserving "better"
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