Trade and Consumer FairsOnline version Categories by Logos Sprachinstitut 1 Trade fairs 2 Consumer fairs It's a good place to network with businesspeople. The exhibits are normally complex and impressive. Usually people invest $100 or more to come to these events. It's not a good place to advertise your brand to the public. It doesn't cost much to get in. It's a good place to make small sales. It's not a good place to talk to important people in the industry. People come to these events to have fun and shop.