Matching Pairs Advertising_Mid Term ExamOnline version Mid Term Study Activity by Cardelia Brewer Brewer 1 Spyware is... 2 How can an ad achieves its goal and be considered great? 3 A range of abilities or competencies that a person may develop during their life through their education, training, work experience, interests, and extra-curricular activities. 4 How can an ad's success be determined? 5 The consumer decision-making process in which a moderate amount of time is spent collecting and comparing information about an unfamiliar product or brand. 6 Found in 1946 7 How can an ad become "great?" 8 The combination of unique qualities of a company, product, or product line. 9 Found in 1976 10 How does a person's self-concept relate to their purchases? 11 Marketing is an important business function... 12 The difference between a need and a want... 13 Sharing files with others or giving others an opportunity to look at files can cause a computer to have... 14 Marketing plan... 15 Identifying and satisfying the needs of customers during the development and marketing of a product or service. 16 Students who are participants in a Career and Technology Student Organization develop... 17 Maslow's Hierarchy of Needs highest level is... 18 The driving forces that cause consumers to buy products and services. 19 Why is an emotional connection beneficial to an advertisement? 20 Why do businesses conduct researches? 21 Why are psychographics useful to marketers? 22 When a person hurt or embarrass another person using their cell phone or other technology to send or post text or images. 23 Promotion that seeks to develop initial demand for a good, service, organization, person, place, idea, or cause. 24 A marketing business that plans, creates, and manages the advertising for other businesses. 25 Found in 1965 26 A belief in the moral benefit and importance of work and its inherent ability to strengthen character. because it is a reflection of their success and status a serious computer threat that monitors a person's online activities or installs programs without the users' permission or knowledge. Distributive Education Clubs of America Have a strategy, creativity, and an execution To determine exactly what customers want marketing concept learning, thinking, communication, technology, and interpersonal skills which are essential skills. informative advertising a virus work ethics limited decision making Advertising Agency cyberbullying brand a need is anything that a person requires for survival whereas a want is something a person desire but could live without. Health Occupations Students of America buying motives SkillsUSA employability skills by how well it achieves its goals through increased sales, attitude change, and heightened brand awareness. because they look at consumer interests, attitudes, opinions, and lifestyles which are important factors that influence consumer purchases. is important because it focus on the marketing functions that carries out action plans and timelines to be completed. because it is all about satisfying customer needs; therefore, sales, profits, and continued success is dependent upon customer satisfaction. because emotions can be very powerful motivators. self-actualization which is when a person realizes their potential. when it achieves the sponsor's objective and satisfies the customer's objective by engaging them and delivering a relevant message.