Matching Pairs Purchasing StrategiesOnline version Matching purchasing strategies 3-2 by Jennifer Vance 1 Setting a price to be competitive with prices of similar products. 2 The percentage amount added to production cost to obtain the price of an item 3 Setting an introduction price high to recover the research and development costs. 4 Getting the highest value for the money spent 5 The process of selecting goods and services based on need, want and logical choices. 6 Purchasing something on the spur of the moment without any planning 7 Saving as much as possible and spending money only when necessary 8 Setting a price based on production cost plus a markup 9 The process of purchasing products based on desire rather than logic 10 A profit that allows a business to survive and grow cost-recovery pricing emotional buying impulse buying market based pricing normal profit rational buying cost-plus pricing optimizing markup economizing