Matching Pairs Purchasing StrategiesOnline version Matching purchasing strategies 3-2 by Jennifer Vance 1 Getting the highest value for the money spent 2 The process of selecting goods and services based on need, want and logical choices. 3 Setting an introduction price high to recover the research and development costs. 4 A profit that allows a business to survive and grow 5 The process of purchasing products based on desire rather than logic 6 Purchasing something on the spur of the moment without any planning 7 Setting a price based on production cost plus a markup 8 Saving as much as possible and spending money only when necessary 9 Setting a price to be competitive with prices of similar products. 10 The percentage amount added to production cost to obtain the price of an item economizing impulse buying market based pricing markup optimizing cost-plus pricing normal profit emotional buying cost-recovery pricing rational buying