Matching Pairs Purchasing StrategiesOnline version Matching purchasing strategies 3-2 by Jennifer Vance 1 Setting a price to be competitive with prices of similar products. 2 Getting the highest value for the money spent 3 The process of purchasing products based on desire rather than logic 4 Setting a price based on production cost plus a markup 5 The process of selecting goods and services based on need, want and logical choices. 6 Setting an introduction price high to recover the research and development costs. 7 Purchasing something on the spur of the moment without any planning 8 A profit that allows a business to survive and grow 9 Saving as much as possible and spending money only when necessary 10 The percentage amount added to production cost to obtain the price of an item emotional buying rational buying market based pricing markup impulse buying optimizing normal profit cost-plus pricing economizing cost-recovery pricing