Matching Pairs Mix and MatchOnline version MARKETING by Rachel Bryan 1 expansion 2 Product Class 3 narrow / broad product mix 4 Product Lines 5 deep / shallow product mix 6 Product Item 7 Costumer Group 8 positioning 9 long / short product mix 10 Target Market 11 Product Mix a group of products that are homogeneous or generally considered as substitutes for each other. a limited number of product line, offers many line each individual good, service, or idea that a business offers for is a product item the particular assortment of products a business offers to meet its market's needs and its company's goals is it product mix.` product-mix strategy a collection of customers that can be shared by multiple accounts receivable companies. product mixes can also vary for b usinesses whithin the same industry, depending on each business's target market, size and finances. offers significant variation of its products/offers few variation within the product line business has many products/ if a business doesnt have many items in its product line the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness is a group of related product items
New game