Matching Pairs Advertising_Mid Term ExamOnline version Mid Term Study Activity by Cardelia Brewer Brewer 1 Students who are participants in a Career and Technology Student Organization develop... 2 A belief in the moral benefit and importance of work and its inherent ability to strengthen character. 3 The consumer decision-making process in which a moderate amount of time is spent collecting and comparing information about an unfamiliar product or brand. 4 How does a person's self-concept relate to their purchases? 5 Marketing plan... 6 The difference between a need and a want... 7 Why are psychographics useful to marketers? 8 How can an ad become "great?" 9 Found in 1965 10 Promotion that seeks to develop initial demand for a good, service, organization, person, place, idea, or cause. 11 Marketing is an important business function... 12 Maslow's Hierarchy of Needs highest level is... 13 Identifying and satisfying the needs of customers during the development and marketing of a product or service. 14 How can an ad achieves its goal and be considered great? 15 Sharing files with others or giving others an opportunity to look at files can cause a computer to have... 16 Why is an emotional connection beneficial to an advertisement? 17 Spyware is... 18 How can an ad's success be determined? 19 Found in 1946 20 When a person hurt or embarrass another person using their cell phone or other technology to send or post text or images. 21 A range of abilities or competencies that a person may develop during their life through their education, training, work experience, interests, and extra-curricular activities. 22 The driving forces that cause consumers to buy products and services. 23 A marketing business that plans, creates, and manages the advertising for other businesses. 24 Why do businesses conduct researches? 25 Found in 1976 26 The combination of unique qualities of a company, product, or product line. self-actualization which is when a person realizes their potential. learning, thinking, communication, technology, and interpersonal skills which are essential skills. cyberbullying brand Distributive Education Clubs of America by how well it achieves its goals through increased sales, attitude change, and heightened brand awareness. Health Occupations Students of America To determine exactly what customers want because it is a reflection of their success and status marketing concept Have a strategy, creativity, and an execution work ethics a need is anything that a person requires for survival whereas a want is something a person desire but could live without. Advertising Agency because it is all about satisfying customer needs; therefore, sales, profits, and continued success is dependent upon customer satisfaction. because they look at consumer interests, attitudes, opinions, and lifestyles which are important factors that influence consumer purchases. a virus when it achieves the sponsor's objective and satisfies the customer's objective by engaging them and delivering a relevant message. because emotions can be very powerful motivators. limited decision making buying motives employability skills SkillsUSA informative advertising a serious computer threat that monitors a person's online activities or installs programs without the users' permission or knowledge. is important because it focus on the marketing functions that carries out action plans and timelines to be completed.
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