Matching Pairs History of CosmetologyOnline version Match historical people to events in cosmetology. by Rosalind Carter 1 Vidal Sassoon 2 Nefertiti 3 Charles Nessler 4 Noel DeCaprio 5 Charles Revson 6 Max Factor 7 Arnold F. Willatt 8 Farouk Sami 9 Cleopatra 10 Marcel Grateau Coined the term "day spa" Invented the world's first ammonia free haircolor Invented the cold wave (the precursor to the modern perm) that used no machines or heat Had a personal cosmetics factory near the Dead Sea Shook the beauty world in the 1960s with geometric cuts for men and women Created makeup that did not crack or cake under hot studio lights Invented a machine that electrified metal rods around which hair strands were wrapped Invented the curling iron An ancient queen who used custom-blended essential oils as her signature scents Marketed the first nail polish