Matching Pairs History of CosmetologyOnline version Match historical people to events in cosmetology. by Rosalind Carter 1 Max Factor 2 Cleopatra 3 Nefertiti 4 Farouk Sami 5 Vidal Sassoon 6 Charles Nessler 7 Marcel Grateau 8 Charles Revson 9 Noel DeCaprio 10 Arnold F. Willatt Coined the term "day spa" Created makeup that did not crack or cake under hot studio lights Invented a machine that electrified metal rods around which hair strands were wrapped Had a personal cosmetics factory near the Dead Sea Invented the curling iron Invented the world's first ammonia free haircolor Invented the cold wave (the precursor to the modern perm) that used no machines or heat An ancient queen who used custom-blended essential oils as her signature scents Shook the beauty world in the 1960s with geometric cuts for men and women Marketed the first nail polish