Matching Pairs MKTG 360 Chp. 1Online version MKTG 360 Chp. 1 by Ryan Brown 1 Buying Function 2 Universal Functions of Marketing 3 Standardization and Grading 4 Storing Function 5 Economies of Scale 6 Macro-marketing 7 Risk Taking 8 Transporting Function 9 Financing 10 Selling Function provides the necessary cash and credit to produce, transport, store, promote, sell, and buy products. sorting products according to size and quality. as a company produces larger numbers of a particular product, the cost of each unit of the product goes down. promoting the product. a social process that directs an economy's flow of goods and services from producers to consumers in a way that effectively matches supply and demand and accomplishes the objectives of society. holding goods until customers need them. looking for and evaluating goods and services. the movement of goods from one place to another. bearing the uncertainties that are part of the marketing process. buying, selling, transporting, storing, standardizing and grading, financing, risk taking, and market information.