Matching Pairs MKTG 360 Chp. 1Online version MKTG 360 Chp. 1 by Ryan Brown 1 Financing 2 Selling Function 3 Buying Function 4 Economies of Scale 5 Storing Function 6 Universal Functions of Marketing 7 Transporting Function 8 Standardization and Grading 9 Risk Taking 10 Macro-marketing sorting products according to size and quality. buying, selling, transporting, storing, standardizing and grading, financing, risk taking, and market information. as a company produces larger numbers of a particular product, the cost of each unit of the product goes down. the movement of goods from one place to another. bearing the uncertainties that are part of the marketing process. holding goods until customers need them. looking for and evaluating goods and services. a social process that directs an economy's flow of goods and services from producers to consumers in a way that effectively matches supply and demand and accomplishes the objectives of society. promoting the product. provides the necessary cash and credit to produce, transport, store, promote, sell, and buy products.