Matching Pairs MKTG 360 Chp. 1Online version MKTG 360 Chp. 1 by Ryan Brown 1 Transporting Function 2 Standardization and Grading 3 Risk Taking 4 Selling Function 5 Macro-marketing 6 Buying Function 7 Storing Function 8 Economies of Scale 9 Financing 10 Universal Functions of Marketing as a company produces larger numbers of a particular product, the cost of each unit of the product goes down. sorting products according to size and quality. a social process that directs an economy's flow of goods and services from producers to consumers in a way that effectively matches supply and demand and accomplishes the objectives of society. buying, selling, transporting, storing, standardizing and grading, financing, risk taking, and market information. holding goods until customers need them. looking for and evaluating goods and services. bearing the uncertainties that are part of the marketing process. the movement of goods from one place to another. provides the necessary cash and credit to produce, transport, store, promote, sell, and buy products. promoting the product.
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