Matching Pairs MKTG 360 Chp. 1Online version MKTG 360 Chp. 1 by Ryan Brown 1 Universal Functions of Marketing 2 Selling Function 3 Storing Function 4 Buying Function 5 Economies of Scale 6 Risk Taking 7 Standardization and Grading 8 Financing 9 Transporting Function 10 Macro-marketing looking for and evaluating goods and services. promoting the product. as a company produces larger numbers of a particular product, the cost of each unit of the product goes down. a social process that directs an economy's flow of goods and services from producers to consumers in a way that effectively matches supply and demand and accomplishes the objectives of society. holding goods until customers need them. the movement of goods from one place to another. provides the necessary cash and credit to produce, transport, store, promote, sell, and buy products. bearing the uncertainties that are part of the marketing process. sorting products according to size and quality. buying, selling, transporting, storing, standardizing and grading, financing, risk taking, and market information.
