Matching Pairs MKTG 360 Chp. 1Online version MKTG 360 Chp. 1 by Ryan Brown 1 Risk Taking 2 Financing 3 Universal Functions of Marketing 4 Transporting Function 5 Standardization and Grading 6 Buying Function 7 Economies of Scale 8 Selling Function 9 Macro-marketing 10 Storing Function buying, selling, transporting, storing, standardizing and grading, financing, risk taking, and market information. a social process that directs an economy's flow of goods and services from producers to consumers in a way that effectively matches supply and demand and accomplishes the objectives of society. looking for and evaluating goods and services. provides the necessary cash and credit to produce, transport, store, promote, sell, and buy products. bearing the uncertainties that are part of the marketing process. promoting the product. holding goods until customers need them. sorting products according to size and quality. as a company produces larger numbers of a particular product, the cost of each unit of the product goes down. the movement of goods from one place to another.
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