Fill in the Blanks FCE - Gap fillingOnline version Reading and use of English extra practice by Rita Kakish 1 In the old days , young people used to join a fan club , and receiving signed photographs from their heroes was probably enough to keep them happy . These days , however , the balance of power has shifted . In order to money for new projects , musicians are now turning to their fans to crowd - fund them so that they can afford to new music . For artists who want to stay in the public eye , it is no longer enough to simply on a concert or at a festival : if they want their work to be , they must also encourage their fans to their popularity by 'liking' videos repeatedly on social media . However , if they are not to them , musicians are required to give their fans something return and autographs , or even selfies , are no longer enough . Fans are now more , and 'meet and greet' sessions , where they can meet their heroes in , are becoming increasingly more common .