Shrinkflation May Leave Fewer Online version video quiz by Ágnes Sebestyén 1 The price of a bag of chips has increased. a True b False 2 Though Pepsico say the change to Doritos was part of ...., during this period of high inflation some companies are using shrinkflation to ...... a ongoing product evolution - decrease production costs b ongoing product evolution - combat higher production costs c an advertising campaign - combat higher production costs d an advertising campaign- decrease production costs 3 What is the definition of shrinkflation? Written answer 4 Customers can more easily accept shrinkflation than price raise. a True b False 5 What is Oreo's trick? Written answer 6 Some companies claim they are giving customers some added .... Written answer 7 What is the term companies prefer using instead of "shrinkflation"? Written answer 8 Changing the packaging or size always leads to charging more per ounce. a True b False 9 When consumers realized that the yogurt container had become smaller, it caused some .... with consumers. a upset b backpack c backlash d outrage e critiques 10 Why do companies use shrinkflation? select ALL correct answers mentioned in the video. Select one or more answers a to keep their prices lower b to keep their prices competitive c to combat higher production costs d to make constant changes in their production lines e to make package design more attractive to customers 11 Shrinkflation is very easy for companies to do. a True b False 12 in 2016, due to rising costs of ingredients, Mondelez cut the weight of some Toblerone bars sold in the UK by ..... Select one or more answers a making the chocolate peaks smaller b widening the gaps between the chocolate peaks c making the bars shorter d making the bars narrower 13 The company continued the production of the new version of the chocolate bar. a True b False 14 What should customers expect? Select ALL correct answers. Select one or more answers a Smaller companies will follow suit. b The changes companies have made will last. c The old sizes will go back. d The old prices will go back.
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