1
businesses that offer products from several categories
2
designed to create awareness by digital interaction with customers that encourages visits to physical stores to make purchases
3
determining the best methods and procedures to use so that prospective customers can locate, obtain, and use a business’s products and services
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businesses that offer products from one category of merchandise or closely related items
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the process of efficiently and effectively moving products and materials through the distribution channels; also called logistics
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businesses that offer a variety of consumer products to members through a warehouse outlet
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a loss of products due to theft, fraud, negligence, or error
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a facility used to accumulate products from several sources and then regroup, repackage, and send them quickly to the locations where they will be used
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selling directly to the consumer at home rather than requiring the consumer to travel to a store
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businesses that have services as their primary offering with a limited number of products for sale that complement the services
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other businesses between the producer and the consumer perform one or more marketing functions
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a company that takes responsibility to identify channel members, assign distribution activities, help members agree on performance standards, and facilitate communication among channel members
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the producer sells the product to the final consumer
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elements of the shopping environment that appeal to customers, attract them to a store, and encourage them to buy
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flow of products, resources, and information through all of the organizations involved in producing and marketing a company’s products
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very large stores that offer consumers wide choices of products at low prices
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companies that assist with distribution activities among businesses
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a business relationship in which the developer of a business idea sells others the rights to the business idea and the use of the business name
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a building designed to store large amounts of raw materials or products until they can be used or sold
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the final business organization in an indirect channel of distribution for consumer products
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