Froggy Jumps Customer Engagement Marketing QuizOnline version Test your knowledge on customer engagement marketing concepts and strategies! by sarah ayyad 1 What is the primary goal of customer engagement marketing? a To reduce customer service interactions. b To increase product prices. c To build lasting relationships with customers. 2 Which channel is commonly used for customer engagement marketing? a Social media platforms. b Billboards. c Direct mail. 3 What does personalization in customer engagement marketing involve? a Focusing only on sales promotions. b Tailoring messages to individual customer preferences. c Using generic messages for all customers. 4 Which metric is crucial for measuring customer engagement? a Customer lifetime value (CLV). b Total sales revenue. c Number of products sold. 5 What role does feedback play in customer engagement marketing? a It is ignored by companies. b It only serves for marketing purposes. c It helps improve products and services. 6 Which strategy enhances customer engagement? a Limiting customer interactions. b Increasing prices. c Creating loyalty programs. 7 What is a key benefit of customer engagement marketing? a Lower marketing costs. b Higher customer retention rates. c Reduced product variety. 8 Which technology is often used in customer engagement marketing? a Basic spreadsheets. b Traditional advertising methods. c Customer Relationship Management (CRM) systems. 9 What is a common mistake in customer engagement marketing? a Neglecting to segment the audience. b Focusing on customer feedback. c Using multiple channels effectively. 10 What does omnichannel engagement mean? a Providing a seamless experience across all channels. b Ignoring customer preferences. c Focusing only on one marketing channel.
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