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Cuestionario de dirección

Froggy Jumps

Played 12

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Mexico

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Cuestionario de dirección
 

Froggy Jumps

Cuestionario de direcciónOnline version

Actividad complementaria

by Victor Alejandro Jaramillo Sanchez
1

¿Cuál es el propósito principal de la misión de una empresa?

2

¿Qué característica NO pertenece al modelo SMART para establecer objetivos?

3

En la matriz BCG, un producto con alta participación en un mercado de bajo crecimiento es una

4

¿Cuál de las siguientes opciones corresponde a una estrategia de la matriz de Ansoff?

5

¿Qué herramienta permite identificar fortalezas, oportunidades, debilidades y amenazas en una empresa?

6

¿Cuál es la función principal de un plan de marketing dentro de una empresa?

7

¿Por qué es importante la dirección en la implementación de un plan de marketing?

8

¿Qué rol tiene el director de marketing durante la revisión de una campaña?

9

¿Cuál de los siguientes conceptos se relaciona con el control del rendimiento de marketing?

10

¿Qué se busca al adaptar el plan de marketing después de una evaluación?

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