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Canales de distribución

Froggy Jumps

Played 23

About this activity

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Colombia

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Canales de distribución
 

Froggy Jumps

Canales de distribuciónOnline version

Elija la opción que a usted le parezca correcta

by Kamila
1

¿Qué es un canal de distribución?

2

¿Qué impacto puede tener una mala gestión del inventario en la relación entre fabricantes y distribuidores?

3

¿Qué define a un conflicto vertical en los canales de distribución?

4

¿Cuál es una causa típica de conflicto multicanal?

5

¿Qué puede provocar la superposición de territorios entre distribuidores?

6

Si dos minoristas compiten en el mismo mercado ofreciendo precios muy diferentes para el mismo producto, ¿qué tipo de conflicto están enfrentando?

7

¿Por qué es útil alinear objetivos entre fabricante y distribuidor?

8

Aplicar la gestión por familias de productos permite a las empresas:

9

¿Qué función cumple el trade marketing?

10

¿Por qué son importantes los acuerdos claros entre fabricante y distribuidor?

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