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Froggy Jumps
Froggy Jumps

Unidad 4

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Unidad 4

Froggy Jumps

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About this activity

Cuestionario Unidad 4 Mercadotecnia

Created by

Giovanna Ramos
Giovanna Ramos
Mexico

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Unidad 4
 

Froggy Jumps

Unidad 4Online version

Cuestionario Unidad 4 Mercadotecnia

by Giovanna Ramos
1

¿Qué caracteriza al mercado industrial frente al mercado de consumo?

2

¿Cuál es una característica clave del comprador industrial?

3

¿Qué tipo de producto se adquiere para incorporarlo al producto final sin sufrir transformación?

4

¿Cuál es uno de los principales factores que influyen en el comportamiento de compra industrial?

5

¿Cómo se conoce al conjunto de organizaciones que compran bienes para producir otros bienes?

6

¿Qué rol NO forma parte del centro de compras?

7

¿Qué distingue al canal de distribución industrial?

8

¿Cuál es una tendencia actual en la mercadotecnia industrial?

9

¿Qué tipo de bien industrial se usa directamente en el proceso de producción sin ser parte del producto final?

10

¿Qué importancia tiene el servicio postventa en el mercado industrial?

 
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