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Actividad B2B

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About this activity

Esta actividad se realiza para afianzar los conocimientos en las estrategias de Marketing B2B

Created by

Carlos Díaz
Carlos Díaz
Colombia

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Actividad B2B
 

Actividad B2BOnline version

Esta actividad se realiza para afianzar los conocimientos en las estrategias de Marketing B2B

by Carlos Díaz
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1

Según el video, una de las recomendaciones para las empresas B2B es hacer tres publicaciones de blog al mes para generar leads

2

La creación de ebooks y whitepapers es una estrategia de marketing de contenidos que puede ayudar a responder dudas de los clientes o educarlos, facilitando la captación de leads

3

El Account-Based Marketing implica centrarse en una lista específica de posibles clientes, creando contenido y relaciones útiles para ellos

4

El video sugiere que el outbound marketing es principalmente efectivo cuando se intenta vender directamente al cliente en el primer contacto

5

El video menciona que el Handicap principal de Linkedin ADS para conseguir leads cualificados, es su bajo precio

Explicación

El video indica tres blogs posts por semana, lo que suma 12 al mes. Por ello, la afirmación es Falsa al decir "tres al mes" en lugar de "tres por semana"

Este video menciona que a través de ebooks se pueden responder dudas o educar, facilitando que los leads se registren, es por esto que la afirmación es Verdadera

El video describe el Account-Based Marketing como coger una lista de posibles clientes y empezar a trabajar acciones, relación y contenidos útiles solo para esa lista. Por ello la afirmación es verdadera

Este video anima a probar el outbound marketing, pero enfatiza ofrecer algo de valor y no querer vender en el primer contacto, en ese orden de ideas, la respuesta es falso.

El video afirma que el Handicap de Linkedin ADS es su precio, indicando que conseguir visitas es caro. Por ello la respuesta es falsa.

 
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