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Froggy Jumps
Froggy Jumps

Clase 1 - Modulo Posicionamiento Digital UNICOMFACAUCA

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Clase 1 - Modulo Posicionamiento Digital UNICOMFACAUCA

Froggy Jumps

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About this activity

Refuerzo de conocimiento

Created by

Cesar Augusto Lopez Correa
Cesar Augusto Lopez Correa
Colombia

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Clase 1 - Modulo Posicionamiento Digital UNICOMFACAUCA
 

Froggy Jumps

Clase 1 - Modulo Posicionamiento Digital UNICOMFACAUCAOnline version

Refuerzo de conocimiento

by Cesar Augusto Lopez Correa
1

¿Qué es el posicionamiento de marca según Kotler y Keller (2006)?

2

¿Qué caracteriza al posicionamiento digital orgánico?

3

¿Qué afirmación describe mejor al posicionamiento pago digital?

4

¿Cuál de los siguientes es un objetivo posible de una estrategia de posicionamiento digital?

5

¿Qué se requiere para diseñar una estrategia digital efectiva?

6

¿Qué rol cumple el branding dentro del posicionamiento digital?

 
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