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Crossword Puzzle

comunicaciones de marketing

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comunicaciones de marketing

Crossword Puzzle

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About this activity

unidad6

Created by

vanessa rodriguez aquino
vanessa rodriguez aquino
Mexico

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comunicaciones de marketing
 

Crossword Puzzle

comunicaciones de marketingOnline version

unidad6

by vanessa rodriguez aquino
1

Problema de intangibilidad que representa la tendencia de comprar una estrella:

2

Públicos meta que se distinguen en toda estrategia de comunicación:

3

Elemento del plan de comunicación que permite conectar con el público:

4

Conjunto de elementos que comunican de manera integral un determinado mensaje:

5

Factor determinante para la asignación del presupuesto publicitario y tiene que ver con el momento en que se requiere la comunicación:

6

los mercadólogos buscan crear una propuesta de valor distintiva y comunicar qué hace a una oferta específica diferente

7

Son servicios que emplean conceptos abstractos en su identidad, mismos que no tienen correspondencia con objetos físicos.

8

Los desafíos más fuertes de comunicación en los servicios radican en la

9

el espacio----------- forma parte de la comunicación de la marca, la personalidad de los empleados, la eficacia de los procesos y la atención post venta;

10

este plan debe reflejar la comprensión adecuada del servicio y los elementos que permitirán a los compradores potenciales evaluar las características antes de la adquisición o contratación.

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