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COMM37_EMAIL_MARKETING

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COMM37_EMAIL_MARKETING

Created by

Paula Bosch Sotillo
Paula Bosch Sotillo
Spain

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COMM37_EMAIL_MARKETINGOnline version

COMM37_EMAIL_MARKETING

by Paula Bosch Sotillo
1

email correo marketing

El [ ] marketing es una estrategia de [ ] digital que utiliza el [ ] electrónico para comunicarse directamente con clientes actuales y potenciales .

2

newsletters regular audiencia

Los boletines informativos , o [ ] , mantienen a tu [ ] conectada con contenido valioso de forma [ ] .

3

comportamiento automatización manual

La [ ] en email marketing permite crear flujos automáticos basados en el [ ] del usuario , funcionando las 24 horas sin intervención [ ] .

4

transaccionales 21% promocionales

Los emails [ ] tienen tasas de apertura del 80 - 85% , mucho más altas que los emails [ ] que tienen una tasa de apertura del [ ] .

5

móvil dispositivos

El diseño de emails optimizado para [ ] móviles es crucial , ya que el 81% de los emails se abren en [ ] .

6

conversión 25%

La tasa de [ ] de los emails promocionales bien segmentados puede alcanzar entre el 15% y el [ ] .

7

30% conversión carrito 10

Los emails de [ ] abandonado son una de las automatizaciones más rentables en el email marketing , con tasas de [ ] del [ - ] .

8

invertido euros

El ROI promedio del email marketing es de 42 : 1 , lo que significa que por cada euro [ ] , se generan 42 [ ] .

9

personalización email destinatario

La [ ] en email marketing se extiende más allá de incluir el nombre del [ ] en el saludo del [ ] .

10

clics apertura privacidad

Las tasas de [ ] de emails están influenciadas por la protección de [ ] de iOS Mail , por lo que es más importante enfocarse en [ ] y conversiones .

 
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