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Froggy Jumps
Froggy Jumps

Clase 2 - MOD Publicidad - UNICOMFACAUCA

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Clase 2 - MOD Publicidad - UNICOMFACAUCA

Froggy Jumps

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About this activity

Refuerzo de conocimiento

Created by

Cesar Augusto Lopez Correa
Cesar Augusto Lopez Correa
Colombia

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Clase 2 - MOD Publicidad - UNICOMFACAUCA
 

Froggy Jumps

Clase 2 - MOD Publicidad - UNICOMFACAUCAOnline version

Refuerzo de conocimiento

by Cesar Augusto Lopez Correa
1

¿Cuál es la diferencia principal entre la publicidad tradicional y la publicidad estratégica actual?

2

¿Cuál de estas frases representa mejor el enfoque de la publicidad moderna?

3

La publicidad nativa podría considerarse que es:

4

Es una forma de comunicación que busca influir en las actitudes y creencias de las personas, a menudo con un sesgo ideológico o político:

5

¿En qué etapa del mapa estratégico nace la Big Idea?

6

¿Qué diferencia una campaña de una publicación?

7

En el mapa estratégico de la publicidad, ¿qué debe definirse antes del concepto creativo?

 
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