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About this activity

En este juego, los jugadores deben determinar si los términos relacionados con la segmentación de mercado y la estrategia de precios son correctos o no. Responde con ✅ si el término está relacionado y es correcto, o con ❌ si no lo está.

Created by

Andres Torres
Andres Torres
Mexico

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SEGMENTACIÓN Y VALÚE PRICINGOnline version

En este juego, los jugadores deben determinar si los términos relacionados con la segmentación de mercado y la estrategia de precios son correctos o no. Responde con ✅ si el término está relacionado y es correcto, o con ❌ si no lo está.

by Andres Torres
1

La segmentación psicográfica se centra en los estilos de vida y valores.

2

El valúe pricing se basa únicamente en costos de producción.

3

El valor de marca influye en la estrategia de precios.

4

El análisis de competencia es crucial para establecer precios.

5

La segmentación de mercado es irrelevante para las ventas.

6

El valúe pricing se basa en el valor percibido por el cliente.

7

El precio psicológico es una estrategia utilizada en valúe pricing.

8

El valúe pricing no tiene impacto en la rentabilidad.

9

El análisis de competencia no es necesario para fijar precios.

10

La segmentación geográfica considera la ubicación de los consumidores.

 
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