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Crossword Puzzle
Crossword Puzzle

Marketing Mix

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Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.

Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.

If you wish, you can download a demo game here and test its integration:

Get Academic Plan

Marketing Mix

Crossword Puzzle

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About this activity

Principales definiciones

Created by

María Luisa Vílchez Ganoza
María Luisa Vílchez Ganoza
Peru

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Marketing Mix
 

Crossword Puzzle

Marketing MixOnline version

Principales definiciones

by María Luisa Vílchez Ganoza
1

Bien o servicio que se ofrece para satisfacer una necesidad.

2

Valor monetario que se paga para adquirir un producto

3

Canal o lugar donde se vende un producto.

4

Actividad para comunicar y persuadir al cliente.

5

Tipo de descuento que motiva la compra rápida

6

Distribución masiva en la mayor cantidad de puntos de venta posibles

7

Distribución limitada a puntos de venta escogidos cuidadosamente.

8

Distribución en un solo punto de venta autorizado en una zona.

9

Tipo de canal donde el productor vende directamente al consumidor.

10

Canal que involucra intermediarios como distribuidores o minoristas.

11

Estrategia de fijar un precio bajo para ganar participación rápidamente.

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