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Crossword Puzzle
Crossword Puzzle

Etapas del un plan de marketing interno

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Etapas del un plan de marketing interno

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About this activity

Conoce las fases clave de un plan de endomarketing.

Created by

ARIADNA GOMEZ BALDERAS
ARIADNA GOMEZ BALDERAS
Mexico

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Etapas del un plan de marketing interno
 

Crossword Puzzle

Etapas del un plan de marketing internoOnline version

Conoce las fases clave de un plan de endomarketing.

by ARIADNA GOMEZ BALDERAS
1

Es el análisis interno para entender la situación actual de la empresa.

2

Son las metas claras y medibles que van alineadas con la estrategia general.

3

Es la identificación de perfiles de colaboradores para poder personalizar acciones.

4

Es la definición del enfoque, tono y mensajes clave de comunicación.

5

Son las acciones concretas con responsables y plazos definidos.

6

Son los recursos financieros y humanos necesarios para ejecutar.

7

Es la ejecución de acciones según el calendario establecido.

8

Es la medición de resultados y retroalimentación del proceso.

9

Es el índice que evalúa cuánto recomendarían los empleadores trabajar en la empresa (sus siglas).

10

Es la matriz que identifica fortalezas, oportunidades, debilidades y amenazas.

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