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2-2 - MAPA DE EMPATIA

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About this activity

MARKETING

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Peru

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2-2 - MAPA DE EMPATIA
 
1

Un Plan de Negocios ayuda a definir la estrategia y los objetivos de una empresa.

2

El análisis FODA solo se utiliza para evaluar las finanzas del negocio.

3

El resumen ejecutivo es la parte más extensa del Plan de Negocios.

4

Identificar oportunidades implica detectar necesidades no cubiertas en el mercado.

5

El plan financiero incluye proyecciones de ingresos, costos y utilidades.

6

Una necesidad detectada correctamente puede convertirse en una oportunidad de negocio.

7

El análisis PESTEL evalúa únicamente factores internos de la empresa.

8

Un Plan de Negocios no es útil para empresas pequeñas.

9

Las estrategias de marketing se utilizan para atraer y retener clientes.

10

El punto de equilibrio indica cuántas unidades deben venderse para cubrir los costos.

11

Las oportunidades de negocio siempre provienen de copiar a la competencia.

12

El Plan de Negocios solo se elabora al iniciar una empresa y no se actualiza.

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