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Conceptos básicos relacionados a la publicidad

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Te invito a llenar el crucigrama relacionado a los conceptos vistos esta semana. Estoy segura que lograrás el puntaje máximo

Created by

Emperatriz Vigo Ibañez
Emperatriz Vigo Ibañez
Peru
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Conceptos básicos relacionados a la publicidad

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Conceptos básicos relacionados a la publicidad
 

Crossword Puzzle

Conceptos básicos relacionados a la publicidadOnline version

Te invito a llenar el crucigrama relacionado a los conceptos vistos esta semana. Estoy segura que lograrás el puntaje máximo

by Emperatriz Vigo Ibañez
1

Proceso que consiste en la transmisión e intercambio de mensajes entre emisores y receptores

2

Conjunto estrategias y medios masivos que se emplean para comunicar un mensaje

3

acciones que permiten lograr tus objetivos

4

verdades ocultas del consumidor que te permiten descubrir sus motivaciones de compras

5

imagen que tiene una persona en su mente de una marca con relación a la competencia

6

segmento de clientes a los cuáles se dirigen las estrategias de comunicación

7

beneficio único que tiene un producto, que lo diferencia de los competidores y que le da valor en el mercado

8

proceso que permite entender cómo funciona la transmisión de información entre las personas, empresas y los medios.

9

Guía que permite diseñar estrategias para determinar cómo se va a comunicar a los mercados

10

Documento base en el que se incluye toda la información necesaria de la marca/ empresa para diseñar la campaña de publicidad

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6
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7
10
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9
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8
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