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Crossword Puzzle
Crossword Puzzle

CRM Conceptos principales

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CRM Conceptos principales

Crossword Puzzle

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About this activity

Key CRM terms to reinforce concepts.

Created by

Angela Lubo Castrillon
Angela Lubo Castrillon
Colombia

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CRM Conceptos principales
 

Crossword Puzzle

CRM Conceptos principalesOnline version

Key CRM terms to reinforce concepts.

by Angela Lubo Castrillon
1

Estrategia para gestionar contactos, ventas y servicio al cliente.

2

Proceso para lograr lealtad continua de los clientes.

3

Calidad del servicio brindado al usuario para resolver dudas.

4

Dividir la base de usuarios en grupos según características.

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Adaptar mensajes y ofertas a cada usuario específico.

6

Cuestionario para recoger opiniones y medir satisfacción.

7

Técnica para vender productos complementarios al cliente existente.

8

Capacidad de conservar clientes a lo largo del tiempo.

9

Uso de tecnología para ejecutar procesos comerciales o de marketing de manera automática.

10

Contacto que ocurre entre el cliente y la empresa a través de distintos canales.

11

Compromiso del cliente con una marca que lo lleva a repetir compras.

12

Conjunto de actividades destinadas a atender necesidades, consultas o problemas de los clientes.

13

Conjunto organizado de información sobre los clientes que permite analizar comportamientos y preferencias.

14

Percepción que tiene el cliente sobre su interacción con una empresa en todos los puntos de contacto.

15

Persona o entidad que adquiere productos o servicios de una empresa.

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