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by Paola Pais
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La publicidad tiene la intención de convencer al para que adquiera un o . Para lograr su objetivo el utiliza determinadas estrategias . Usa el lenguaje no verbal , por ejemplo , tipografías e , que llaman la atención del receptor . Además utiliza el lenguaje resaltando las características de ese producto , habitualmente con un , es decir una publicitaria . Además puede utilizar verbos en modo que brindan una orden . Generalmente el receptor aparece identificado a través de palabras que refieren a la persona .

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