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About this activity

Verdades y mentiras del marketing digital.

Created by

IVONNE YAMILE MARTINEZ CAICEDO
IVONNE YAMILE MARTINEZ CAICEDO
Colombia

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Reto Marketing DigitalOnline version

Verdades y mentiras del marketing digital.

by IVONNE YAMILE MARTINEZ CAICEDO
1

El email marketing no permite segmentar a la audiencia.

2

La tasa de conversión se mide únicamente por el número de clics en un anuncio.

3

El marketing de contenidos funciona sin necesidad de una estrategia ni calendario editorial.

4

El SEO busca mejorar la visibilidad de un sitio web en los motores de búsqueda.

5

La analítica web mide el comportamiento de los usuarios en un sitio.

6

El marketing digital utiliza canales como buscadores, redes sociales y correo electrónico.

7

El ROI en marketing digital se calcula dividiendo las ganancias netas entre la inversión.

8

El remarketing solo funciona en dispositivos móviles.

9

El CPA se calcula dividiendo el costo total entre el número de visitantes.

10

El email marketing permite medir la tasa de apertura y la tasa de clics de una campaña.

 
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