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Froggy Jumps
Froggy Jumps

8Ps Marketing Mix Quiz

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8Ps Marketing Mix Quiz

Froggy Jumps

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Cuestionario para clase de 8Ps Marketing

Created by

Jennifer Vallejos
Jennifer Vallejos
Peru

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8Ps Marketing Mix Quiz
 

Froggy Jumps

8Ps Marketing Mix QuizOnline version

Cuestionario para clase de 8Ps Marketing

by Jennifer Vallejos
1

¿Cuál “P” se refiere al conjunto de características y beneficios que ofrece un producto?

2

¿Cuál 'P' implica establecer la estrategia de precios para atraer clientes y obtener ganancias?

3

¿Cuál “P” cubre los canales de distribución y dónde se vende el producto?

4

¿Qué “P” incluye publicidad, promociones de ventas y esfuerzos de relaciones públicas?

5

¿Qué “P” se centra en las interacciones entre el personal y los clientes?

6

¿Cuál “P” se ocupa de los pasos y actividades para prestar un servicio?

7

¿Cuál “P” se relaciona con la marca, el empaque, las señales y el entorno físico?

8

¿Cuál “P” se refiere a la eficiencia y los resultados de las actividades de marketing (a menudo llamadas Productividad)?

9

¿Qué “P” utiliza las imágenes de marca y el ambiente de la tienda para señalar la calidad?

10

En el modelo 8P, ¿cuántas P adicionales amplían las 4P originales?

 
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