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Froggy Jumps
Froggy Jumps

Sondeo y Focus Group

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Sondeo y Focus Group

Froggy Jumps

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About this activity

Actividad sobre sondeos y focus groups

Created by

Julian Ruiz
Julian Ruiz
Colombia

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Sondeo y Focus Group
 

Froggy Jumps

Sondeo y Focus GroupOnline version

Actividad sobre sondeos y focus groups

by Julian Ruiz
1

¿Qué es un sondeo?

2

El focus group se define como:

3

¿Cuántos participantes se recomiendan en un focus group?

4

¿Cuál de estas técnicas se aplica mejor para predecir elecciones?

5

¿Qué ocurre si un focus group tiene demasiadas personas?

6

¿Qué se busca principalmente con un sondeo en marketing?

7

¿Qué se busca con un focus group en marketing?

8

Una de las limitaciones del sondeo es:

9

Una limitación del focus group es:

10

El análisis de resultados de un sondeo suele ser:

11

El análisis de un focus group suele ser:

12

¿Cuál de estos métodos permite realizar proyecciones poblacionales?

13

¿Qué pasa si las preguntas de un sondeo no están bien diseñadas?

14

En un focus group, ¿qué técnica se usa para estimular la participación?

15

¿Qué diferencia clave existe entre focus group y entrevista individual?

16

¿Qué caracteristica NO corresponde a un sondeo?

17

¿Qué característica NO corresponde a un focus group?

18

En un sondeo, la validez de los resultados depende de:

19

En un focus group, la validez de los resultados depende de:

20

¿Qué instrumento se usa principalmente en un sondeo?

21

¿Qué instrumento se usa principalmente en un focus group?

22

El sondeo es más útil cuando se necesita:

23

El focus group es más útil cuando se necesita:

24

Una de las formas más comunes de presentar resultados de un sondeo es:

25

Una de las formas más comunes de presentar resultados de un focus group es:

26

¿Qué afirmación es verdadera?

 
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