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About this activity

¿Sabes reconocer si un objetivo de marketing digital está bien planteado?

En este reto deberás decidir si cada objetivo cumple los criterios SMART (específico, medible, alcanzable, relevante y temporal) o no.

Lee con atención cada enunciado y responde “Sí” si es un objetivo SMART o “No” si no lo es.

¡Pon a prueba tu capacidad crítica y conviértete en un auténtico estratega digital!

Created by

elena HIGUERAS CASTILLO
elena HIGUERAS CASTILLO
Spain

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SMART o no SMART
 

SMART o no SMARTOnline version

¿Sabes reconocer si un objetivo de marketing digital está bien planteado? En este reto deberás decidir si cada objetivo cumple los criterios SMART (específico, medible, alcanzable, relevante y temporal) o no. Lee con atención cada enunciado y responde “Sí” si es un objetivo SMART o “No” si no lo es. ¡Pon a prueba tu capacidad crítica y conviértete en un auténtico estratega digital!

by elena HIGUERAS CASTILLO
1

Lograr que la campaña sea un éxito y se hable mucho de la marca.

2

Conseguir mayor engagement en redes sociales.

3

Aumentar la tasa de apertura de correos electrónicos del 20% al 25% en el próximo trimestre.

4

Incrementar las ventas online de la tienda un 15% antes de finalizar el año fiscal.

5

Aumentar el número de seguidores en Instagram de 5.000 a 7.000 en los próximos 3 meses.

6

Conseguir más clientes en redes sociales.

7

Generar 200 leads cualificados mediante campañas de LinkedIn Ads en los próximos 4 meses.

8

Reducir la tasa de rebote en la web del 60% al 50% en los próximos 5 meses.

9

Incrementar en un 10% el tráfico web orgánico a través de SEO en los próximos 6 meses.

10

Mejorar la presencia digital de la marca.

 
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