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Froggy Jumps
Froggy Jumps

Servicio y Atención al Cliente

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Servicio y Atención al Cliente

Froggy Jumps

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About this activity

Preguntas clave

Created by

marisabel docente
marisabel docente
Bolivia

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Servicio y Atención al Cliente
 

Froggy Jumps

Servicio y Atención al ClienteOnline version

Preguntas clave

by marisabel docente
1

¿Qué es el cliente?

2

¿Qué es el cliente según el texto?

3

¿Qué es un servicio según Kotler?

4

¿Qué significa atención al cliente según Kotler y autores citados?

5

Etapas del Servicio al Cliente, ¿cuáles son?

6

En tipos de cliente, ¿qué ejemplo corresponde a Cliente Leal?

7

Nombra un principio fundamental del Servicio al Cliente.

8

¿Quién propone nueve necesidades humanas fundamentales no jerárquicas?

9

¿Qué tipo de necesidades se satisfacen con signos y símbolos?

10

¿Qué concepto describe el uso de objetos por lo que significan, no por su utilidad?

11

¿Cuál es la jerarquía clásica de Maslow empieza por necesidades...

12

¿Qué enfoque propone usar segmentos de clientes para estrategias personalizadas?

13

¿Qué nombre recibe una representación detallada del cliente ideal basada en datos?

14

¿Qué idea separa necesidades auténticas de las impuestas por el sistema?

15

¿Qué autores discutidos destacan necesidades como Subsistencia, Afecto y Libertad?

16

¿Qué proceso identifica y describe perfiles para dirigir campañas específicas?

17

¿Qué concepto se refiere a cómo el mercado crea consumidores y sus deseos?

 
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