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Froggy Jumps
Froggy Jumps

Desafío de Mercados: 3 Temas Clave

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Desafío de Mercados: 3 Temas Clave

Froggy Jumps

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About this activity

Trivia de investigación de mercados en 3 bloques

Created by

Olga Andrea Mercado Cordero
Olga Andrea Mercado Cordero
Bolivia

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Desafío de Mercados: 3 Temas Clave
 

Froggy Jumps

Desafío de Mercados: 3 Temas ClaveOnline version

Trivia de investigación de mercados en 3 bloques

by Olga Andrea Mercado Cordero
1

¿Qué describe la investigación de mercados según la definición básica?

2

¿Cuál es el objetivo principal de la investigación de mercados?

3

¿Qué función cumple la información en AMA y definiciones básicas?

4

En enfoque general, ¿qué tipos de investigación existen?

5

¿Qué componente es clave en el proceso de investigación?

6

¿Qué describe mejor la clasificación de la investigación por finalidades?

7

¿Qué se entiende por enfoque descriptivo?

8

¿Qué son los datos secundarios en investigación de mercados?

9

¿Qué papel juega la toma de decisiones en la definición del problema?

10

¿Qué significa ‘auditoría del problema’ en el planteamiento?

 
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