Small Biz Marketing Quick Quiz

Froggy Jumps

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Fast facts for smart marketing.

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Sheila Mae

Philippines

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Froggy Jumps Small Biz Marketing Quick QuizOnline version Fast facts for smart marketing. by Sheila Mae 1 What is the marketing definition most used in small business? a Sales tactics to move products quickly b Planned activities to meet customer needs and achieve goals c Creating logos and slogans only 2 Which of the 7Ps focuses on physical evidence and processes? a Promotion b Physical evidence c Price 3 Which is not part of the 7Ps? a Place b People c Product 4 Which of the 4Cs replaces 'Product' in modern marketing? a Company policy b Competitive price c Customer wants and needs 5 Which factor is considered when identifying a market (place, people, opportunity)? a Product name b Promotion channel c Opportunity 6 Which market segmentation type divides by age, income, etc.? a Demographic b Geographic c Behavioral vs psychographic 7 Which is traditional marketing vs digital marketing? a Digital is printed media only b Traditional uses offline channels c Traditional never measures results 8 Which pricing strategy involves low initial prices to gain market share? a Penetration pricing b Cost-plus pricing c Premium pricing 9 Which distribution strategy uses direct selling to customers? a Indirect distribution b Direct distribution c Wholesaling only 10 Which promotion approach uses consumer demand to pull product? a Lapse strategy b Pull strategy c Push strategy

Froggy Jumps

Small Biz Marketing Quick QuizOnline version

Fast facts for smart marketing.

by Sheila Mae

What is the marketing definition most used in small business?

Sales tactics to move products quickly

Planned activities to meet customer needs and achieve goals

Creating logos and slogans only

Which of the 7Ps focuses on physical evidence and processes?

Promotion

Physical evidence

Price

Which is not part of the 7Ps?

Place

People

Product

Which of the 4Cs replaces 'Product' in modern marketing?

Company policy

Competitive price

Customer wants and needs

Which factor is considered when identifying a market (place, people, opportunity)?

Product name

Promotion channel

Opportunity

Which market segmentation type divides by age, income, etc.?

Demographic

Geographic

Behavioral vs psychographic

Which is traditional marketing vs digital marketing?

Digital is printed media only

Traditional uses offline channels

Traditional never measures results

Which pricing strategy involves low initial prices to gain market share?

Penetration pricing

Cost-plus pricing

Premium pricing

Which distribution strategy uses direct selling to customers?

Indirect distribution

Direct distribution

Wholesaling only

Which promotion approach uses consumer demand to pull product?

Lapse strategy

Pull strategy

Push strategy

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Small Biz Marketing Quick Quiz

Froggy Jumps

About this activity

Created by

Download the paper version to play

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Froggy Jumps

Small Biz Marketing Quick QuizOnline version

by Sheila Mae

What is the marketing definition most used in small business?

Which of the 7Ps focuses on physical evidence and processes?

Which is not part of the 7Ps?

Which of the 4Cs replaces 'Product' in modern marketing?

Which factor is considered when identifying a market (place, people, opportunity)?

Which market segmentation type divides by age, income, etc.?

Which is traditional marketing vs digital marketing?

Which pricing strategy involves low initial prices to gain market share?

Which distribution strategy uses direct selling to customers?

Which promotion approach uses consumer demand to pull product?

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